Going Social

I have no idea how tomorrow’s devices will shape up, but I do know they are taking over the world and most of us will be online for longer. There are 1.8 billion internet users (half of them from just 5 countries), Tencent in China is the largest social network with 637m users, the ramp-up time for new products in this space is setting new records (28 days to sell the first million iPads), Oprah has 4.5m Twitter followers, commerce and shopping is now on your handheld device, and Steve Jobs (genius) remains king of the jungle! Are you a part of the Facebook/Apps/Google revolution – is your company and product fast/easy/fun – if not, you are standing still, and may well get left behind.

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