Here are my three closing thoughts for 2010:
1. As we transition to the cloud, I am seeing an increase in the US of sites that cater to borrowing, such as NeighborGoods, ShareSomeSugar and SnapGoods. Will we move away from ownership and borrow everything? Quite possibly – and if we no longer collect books, music and movies, it will also free up shelf space too.
2. Social media was headline news all year. Will this evolve into Social TV, with billions of TVs connected to the internet and allow you to run live commentaries with your acquaintances? Will we ever be left alone again? We need to get used to a life where others are looking in.
3. Finally, and most importantly, research at Princeton University discovered that £47,000 is the level of income beyond which there is no improvement in emotional well-being. How interesting. Could this figure be the perfect balance between challenge, satisfaction and a stress-free day?
Whatever does or doesn’t materialise, we must get accustomed to change. It is taking place whether we like it or not. Personally, I enjoy it.
